Identify a use case for AI

Implementing AI Solutions in Business

Jacob H. Marquez

Data Scientist

Five principles of a good use case

Why?

Implementing AI Solutions in Business

Five principles of a good use case

Why? Augment not replace.

Implementing AI Solutions in Business

Five principles of a good use case

Why? Augment not replace. Alignment with business goals.

Implementing AI Solutions in Business

Five principles of a good use case

Why? Augment not replace. Alignment with business goals. Where is the data?

Implementing AI Solutions in Business

Five principles of a good use case

Why? Augment not replace. Alignment with business goals. Where is the data? Deconstruct into small tasks.

Implementing AI Solutions in Business

Why?

Implementing AI Solutions in Business

Why this problem?

Implementing AI Solutions in Business

Why will it improve the user experience?

Implementing AI Solutions in Business

Why is it important for the business?

Implementing AI Solutions in Business

Why now?

Implementing AI Solutions in Business

Augment not replace

 

  • AI designed to work with humans
  • Assist and enhance abilities

 

Human and AI collaboration.

Implementing AI Solutions in Business

Alignment with business goals

 

  • Tie use case to a business metric
  • Support organization toward its vision
  • Evaluate costs and risks

Align with business goals.

Implementing AI Solutions in Business

Data, data, data

Lots of data.

Implementing AI Solutions in Business

Deconstruct into small tasks

A person sitting at a desk.

Implementing AI Solutions in Business

Deconstruct into small tasks

A person sitting at a desk with a deconstructed list of tasks.

Focus on

  • Well-defined
  • Prediction
  • Scoring
  • Labeling
  • Summarizing
  • Content generation
Implementing AI Solutions in Business

Don't use AI for this

Spellcheck.

Implementing AI Solutions in Business

Don't use AI for this

1+1 = ?

Implementing AI Solutions in Business

Don't use AI for this

Calculator.

Implementing AI Solutions in Business

Don't use AI for this

Summary of insights.

Implementing AI Solutions in Business

Don't use AI for this

Dashboard with charts.

 

Areas to avoid

  • Ethics and judgments
  • Personal information
  • High-emotion situations
Implementing AI Solutions in Business

Questions to identify a use case

 

  • How are competitors using AI?

  • What about partners in adjacent, or unrelated, industries?

 

  • What are some areas of the business that are in clear need of support?

  • Where would there be funding to support a small scale project? Or a full scale implementation?

Implementing AI Solutions in Business

Start small with a POC

Small scale POC.

Implementing AI Solutions in Business

Start small with a POC

Small scale impact.

Implementing AI Solutions in Business

Start small with a POC

Big learnings!

Implementing AI Solutions in Business

Small-scale impact but big ROI

 

  • POC tied to high ROI potential
  • Most likely to be valuable for the business
  • ROI can be measured in multiple ways
Implementing AI Solutions in Business

Let's practice!

Implementing AI Solutions in Business

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