資料說故事
傳達資料洞見
Joe Franklin
Senior Curriculum Manager, DataCamp
一張圖勝千言？
好故事聚焦單一洞見
找出差異
為什麼？
參與度
1 Small, D. A., Loewenstein, G., & Slovic, P. (2007). Sympathy and callousness: The impact of deliberative thought on donations to identifiable and statistical victims.
黏著效應
1 Heath, C., & Heath, D. (2010). Made to stick: Why some ideas survive and others die.
