Marketing Analytics: Predicting Customer Churn in Python
Mark Peterson
Director of Data Science, Infoblox
.drop()
methodtelco.drop(['Soc_Sec', 'Tax_ID'], axis=1)
telco.corr()
telco.corr()
telco.corr()
telco.corr()
telco.corr()
telco.corr()
telco.corr()
telco.corr()
telco.corr()
Day_Mins
, Eve_Mins
, Night_Mins
, Intl_Mins
telco['Day_Cost'] = telco['Day_Mins'] / telco['Day_Charge']
Marketing Analytics: Predicting Customer Churn in Python